Health Supplements Market: Growth Projections vs. Reality
Diverging Perceptions in the Health Supplements Industry Recent studies project a robust expansion of the global health supplements market, predicting its growth to over US$ 624.7 billion by 2030. However, this optimistic outlook stands in stark contrast to the sentiment prevailing among industry insiders. According to a recent LinkedIn poll, 50% of respondents view the […]
Animal Testing and Its Alternatives in Modern Research
What is Animal Testing? Animal testing, also known as animal experimentation, involves the use of non-human animals in scientific and medical research. This practice, which has been around for centuries, has played a key role in numerous medical breakthroughs, leading to improved understanding of human biology and the development of various life-saving treatments. However, animal […]
Why Haleon? Unveiling the Strategic Break-up and the Future of Consumer Healthcare
In a recent captivating television advertisement, Haleon, the newly rebranded entity of GSK Consumer Healthcare, caught the attention of viewers by showcasing a harmonious fusion of popular brands like Sensodyne, Centrum, and Caltrate. This innovative approach intrigued audiences, raising questions about Haleon’s strategic vision and its commitment to synergy, culture, and consumer values. As the […]
The Absence of Small and New Brands in the Topical Pain Relief Market: Exploring the Reasons
Introduction: The Curious Case of Missing Small Brands in the Topical Pain Relief Sector Imagine you’re experiencing muscle pain and need a pain relief or muscle relaxation cream or ointment. What’s the first brand that comes to mind, and where would you typically purchase such a product? Contrary to the experience of shopping for health […]
European Health Supplement Market Trends 2023: Part 2
In Part 1 of our series on European Health Supplement Market Trends, we explored the growing market for health supplements and some of the factors driving their popularity. In Part 2, we will dive deeper into some of the key trends shaping the industry and the strategies that supplement brands can adopt to stay ahead […]
Europe Health Supplement Market Trends 2023: Part 1
The Europe health supplement market is one of the largest and fastest-growing markets in the world. It’s driven by consumer demand for personalized and science-backed products. The market was valued at €14.95 billion in 2019 and is projected to reach €33.80 billion by 2027, at a CAGR of 9.3% in the forecast period. In this […]
